Comcast’s X1 Sports app provides data, real-time stats and visualizations.

OneTwoSee, a sports tech and data company based in Philly, will now be part of Comcast’s broader sports tech team, the MSO said Mon. Comcast has worked with OneTwoSee to reengineer the X1 sports app in the past year, making it more interactive with more data and statistics. Under the deal, OneTwoSee will retain its Philly offices, just across the street from the Comcast Center. The team, including co-founder and CEO Chris Reynolds, will report to Preston Smalley, vp of product, sports and X1 apps at Comcast. As it happens, Reynolds was named to Cablefax: The Magazine’s just released list of The Most Innovative People in Multiscreen.

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Media Industry Not Backing Down from Pride Celebrations

For years, programmers and MVPDs have welcomed June with a slew of Pride Month-themed programming and initiatives, and that doesn’t seem to be changing despite recent backlashes against Target , Bud Light and others.

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