itaas and BIAP have announced today an agreement intended to broaden development opportunities for enhanced television (ETV) applications by adding BIAP’s EBIF platform and its associated development tools to itaas’ istart developer program. The program, based on the currently deployed BIAP EBIF platform, is designed to enable the deployment of interactive and ETV applications on Cisco’s digital set-top boxes. With additional deployments of BIAP’s EBIF platform across both legacy and next generation Cisco set-top boxes, application developers will be able to reach millions of Cisco STBs in subscriber homes.

In other itaas news, the company has unveiled the slate of tru2way and EBIF applications that it will demonstrate with the company’s content provider, cable operator, and technology vendor partners at NCTA’s The Cable Show, April 1-3, Washington, DC. Highlighted applications will include social networking, request for information (RFI) applications, click-to-subscribe content, Yellow Pages on TV, Internet photos on TV, t-commerce, Web video on TV, caller ID, conference call control on TV, interactive games, and others.

The Daily

Subscribe
Monday–September 14

Bluepeak Taps Cable One Vet as CEO

Midwest operator Bluepeak named Ken Johnson as its new CEO, effective Oct. 19. If Johnson’s name sounds familiar, it’s because he served as COO of Cable One until May, overseeing residential and business

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Nov 3
Most Powerful Women Awards Gala Honoring the Women Shaping the Future of Connectivity, Media & Technology
Nov 4
Top Women Leadership Forum Top Women Leadership Forum
Mar 30
CTV World 2027 PERFORMANCE ACROSS EVERY SCREEN
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact us at marketing@cynopsis.com, for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.