Flama to Air Series ‘Becoming a Luchador’
Our Take:
One of the digital series announcements to come out of SXSW Interactive is from Flama. The digital network (owned by Univision) is teaming up with Eric Ochoa on the follow-docu series “Becoming a Luchador,” VideoInk reports. Ochoa, whose YouTube channel SUPEReeeGO reaches 2 million subscribers, will train to become a Mexican lucha libre wrestler. The six episodes will be released for free next Spring on Flama.com, YouTube and Facebook. We’ve seen the WWE-style sport gain some traction on El Rey Network as well, with the series “Lucha Underground” (also present at SXSW this year). Meanwhile, the genre of “follow docs,” or reality docu-series, are a trend in the digital world at the moment, VideoInk says. They follow a celebrity’s life in closer to real time, as opposed to a longer arc of time–and we’re likely to see more of them leading into the newfronts this May.
At last year’s Newfronts, “follow-docs” and ” reality docu-series” were on trend in the presentations, and the format has become an important one for Univision and its digital network Flama. Today, at SXSW Interactive, Univision has announced its latest project to moving into production – a follow-docu series starring Eric Ochoa titled “Becoming a Luchador.”
