Our Take:

In what seems like an effort to compete with Snapchat’s “Our Story” feature, in which users contribute personal snaps to a live event going on in his or her area, Facebook launched an app called Riff on Wednesday. It allows users to make videos collaboratively by choosing a topic and inviting friends to add their own videos. This could be a great tool for brands on Facebook as well. Imagine user generated content from fans relating to particular series, characters or events. Read more below.

[ptraw]We’re introducing Riff, a creative tool to make videos with friends.[/ptraw]

By Josh Miller, Product Manager Having fun with friends is at the heart of the Facebook experience. Recently, a few Facebook employees stayed after-hours to work on a side project. Our hunch was that if you could make videos collaboratively, the creative process would be more fun and the final product would be cooler.

Read More at Fb

The Daily


Rosenworcel Named Acting FCC Chair

Plenty of changes inside Washington as the Biden administration gets to work. As expected, President Biden named Democratic commissioner Jessica Rosenworcel as acting chairwoman of the FCC . “I thank the

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