After more than a year without a CEO, Revolt Media and TV has found a new leader in an MGM alum.
Roma Khanna was tapped by Revolt chairman Sean “Diddy” Combs to head the brand and drive its expansion across multiple platforms and content forms. While the network has successfully positioned itself as a destination for music-centric content, Khanna is tasked with growing Revolt’s reputation as a home for hip hop culture as a whole.
“For such a young network, Revolt has done an amazing job of building a clear understanding of its position in music culture,” Khanna said in an interview with Cablefax.
A major draw for Khanna was the opportunity to work with Revolt Media and TV chairman Sean “Diddy” Combs, who she has described as a “true visionary.”
“He thinks very clearly and very strongly about what we can possibly do tomorrow,” Khanna noted. “He is fully energized and believes in Revolt. This is a man who has no limits in his thinking.”
Although Revolt has made its name as a linear network, Khanna doesn’t see the brand as being limited to that space. For her, it’s all about placing Revolt’s short and long-form content on whatever platform makes the most sense.
“It’s really about which story lives on which platform,” Khanna mused. “It’s a matter of saying where’s the audience, and where and how and when we can engage them.”
Khanna was a driving force behind expansion at big names like MGM and NBCUniversal, but having a chance to become a part of a smaller network and craft its future gives her a freedom to curate new kinds of content and content models in ways that haven’t been done before.
As they look to elevate Revolt’s brand, there’s no doubt about one thing. No matter which direction Combs and Khanna take Revolt, they are aiming for it to live in a league all its own.
“Whatever Revolt is, it has to live in a space of excellence,” Khanna said.