Our Take:

While many people were watching humans play football on Sunday, a whole lot of others were watching puppies. Animal Planet’s Puppy Bowl XI scored 10.4 million viewers on Sunday during its 12-hour run, with the 3pm telecast scoring the top cable spot in total viewers (not including sports), according to Variety. Morever, Nielsen SocialGuide attests that it reached 17 million people on digital platforms.

In what’s no surprise for one of the premiere events in the puppy sports landscape, Animal Planet’s ” Puppy Bowl ” Sunday took the top spot in cable ratings on Sunday, with 10.4 million unique viewers across its 12-hour marathon. According to Nielsen, the premiere of “Puppy Bowl XI” at 3 p.m.

Read More at Variety

The Daily

Subscribe
Friday–July 11

CableLabs Explores a New Connectivity Era That Is About More Than Just Speed

Internet speed records are all the rage these days, with two separate breakthroughs making the headlines recently. One is more in the distant future, but the other hits closer to home.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Sep 11
2025 Faxies Awards Faxies Nominations Open! Final deadline: 4/4/25
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.