Congratulations to Cablefax’s Digital Award and Tech Award Winners and Most Innovative in Multiscreen Honorees!

Cablefax was honored to recognize the people and teams gathered at the Yale Club on March 30 to celebrate the best minds in digital and tech—not to mention the collective brainpower and creativity of the Most Innovative People in Multiscreen. The networking was robust. The speeches were inspiring. And the entire room buzzed with ideas on how the fast-changing TV ecosystem has created numerous opportunities to grow the business and extend content to every screen, both here and imagined in the future. Congrats to all our honorees, and Cablefax will continue to look to all of you for knowledge, innovation and inspiration!

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Thank you to breakfast sponsor, Proskauer Rose LLP

Digital Winners | Tech Winners | Event Photos

Additional Awards: Digital/Tech | Most Innovative in Multiscreen

Digital Awards Winners & Finalists

Ad/Ad Series

Winner:

Finalists:

  • Armstrong – EXP: Ask Janice
  • CenturyLink High-Speed Internet with Paul Giamatti

App for Smartphone

Winner:

Finalists:

  • Bleacher Report – TeamStream
  • The WWE App with WWE Network

App for Tablet

Winner:

Finalists:

  • A+E Networks – HISTORY VAULT
  • Turner – Filmstruck

Best Website – Regional/Local Programmers

Winner:

Finalists:

  • Altice USA – Optimum’s News12Varsity.com
  • Charter Communications – Spectrum’s Sportsnet LA

Blog or series of Blogs

Winner:

Finalists:

  • Bravo – Real Housewives Blog
  • WE tv – WE Tell All

Content Marketing Campaign

Winner:

Finalists:

  • CONACO, Bethesda Softworks, Fearless Media, Turner – Clueless Gamer Partnership
  • Crown Media Family Networks (Hallmark Channel) – Countdown to Christmas 3D Light Show Spectacular
  • STARZ – Ash vs Evil Dead – The Grooviest Social TV Campaign Ever
  • WWE SmackDown Live Premiere & The WWE Draft
  • WWE WrestleMania 32

Contest/Sweepstakes/Promo

Winner:

Finalists:

  • Fox Networks – Stream It and Dream It Campaign
  • WE tv – Watch W/in

Digital Marketing Campaign

Winner:

Finalists:

  • Comcast & DigitasLBi – XFINITY’s Best Offer of the Year
  • Comcast & DigitasLBi – XFINITY’s “Your Moving Team”
  • Turner Sports – 2016 NCAA March Madness

Digital Team of the Year

Winner:

Finalists:

  • Bravo Digital
  • Comcast Digital Acquisition
  • Comcast’s Digital Center of Excellence – Accelerating Innovation
  • NBC Sports Group
  • Turner Sports – 2016 NCAA March Madness
  • WE tv
  • WWE

Editorial Excellence

Winner:

Finalists:

  • Discovery – Lords of the Boards
  • Discovery – Sharkopedia
  • Oxygen Digital – In Progress 52
  • STARZ – Ash vs Evil Dead – The Grooviest Social TV Campaign Ever

Email Marketing Campaign

Winner:

Finalist:

  • USA Network – Mr. Robot

Fan Base Cultivation

Winner:

Finalists:

  • El Rey – Strivers Campaign
  • Turner Sports – Shaqtin’ a Fool

Influencer Campaign

Winner:

Finalists:

  • AT&T – DirecTV NOW Taylor Swift Campaign
  • Comcast – Internet Essentials Campaign with Jackie Joyner-Kersee
  • NBCUniversal – NBC Olympics

Integrated Digital Marketing Campaign

Winner:

Finalists:

  • Comcast & DigitasLBi – XFINITY’s “Your Moving Team”
  • Crown Media Family Networks – Kitten Bowl III
  • truTV – Impractical Jokers Live Nitro Circus Spectacular
  • Turner Sports – 2016 NCAA March Madness

Interactive Brand Content

Winner:

Finalists:

  • A+E Networks – This is History 2016 #myhistory2016 Campaign
  • AMC – Norman Reedus

Live Event Coverage

Winner:

Finalists:

  • truTV – Impractical Jokers Live Nitro Circus Spectacular
  • truTV – Impractical Jokers Ultimate Fan Block Party at Comic Con
  • Turner Sports – Rydercup.com

Mobile Experience

Winner:

Finalists:

  • AT&T – DIRECTV NOW
  • Turner Sports – RyderCup.com GeoAlerts

Mobile Marketing Campaign

Winner:

Finalists:

  • Disney Junior – Mobile Game
  • Showtime Networks – “Dexter” Mobile Game

Most Innovative Website Development

Winner:

Finalists:

  • EPIX – Full Premium Experience in a Mobile Browser – No App Required
  • NBCUniversal – 2016 Rio Olympic Games Resource Site

Most Measurable Campaign

Winner:

Finalists:

  • CBS – NFL Live Streaming Super Bowl
  • Turner Sports – 2016 NCAA March Madness

Best Website, Network – Large (More than 50mln subs)

Winner:

Finalists:

  • A+E Networks – HISTORY.com
  • AMC – AMC.com
  • Bravo Digital Site Entry
  • E! Entertainment – E! News

Best Website, Network – Small and Mid-Size (Fewer than 50mln subs)

Winner:

Finalists:

  • Justice Network – JusticeNetworkTV.com
  • WWE Network

New Product or Launch

Winner:

Finalists:

  • Comcast – Xfinity X1-Netflix Integration
  • WWE – SmackDown Live Premiere & The WWE Draft

Official Show Website

Winner:

Finalists:

  • Crown Media Family Networks – Hallmark Channel’s “Countdown to Christmas”
  • Crown Media Family Networks – Home & Family
  • USA Network – WHOISMRROBOT.COM

Online Game/Gamification

Winner:

Finalists:

  • AMC – Fear the Walking Dead – Dead Run Game
  • BET – Love & Hip Hop
  • Showtime Networks – “Dexter” Mobile Game

Online Short (scripted or unscripted)

Winner:

Finalists:

  • AMC – Fear the Walking Dead’s “Passage” webisodes
  • BuzzFeed – XFINITY Movers Edge with BuzzFeed

Original Content

Winner:

Finalists:

  • CONACO, Bethesda Softworks, Fearless Media, Turner – Clueless Gamer Partnership
  • YESNetwork.com – “YES or No”

Overall Social Presence

Winner:

Finalists:

  • Bleacher Report
  • Comcast & GALLEGOS United – XFINITY Latino
  • truTV – Social Media Team

Podcast or Videocast

Winner:

Finalists:

  • AMC – Preacher Inside Podcast
  • Bleacher Report – Chris Simms and Adam Lefkoe

Social Good Campaign

 Winner:

Finalists:

  • Comcast – #ComcastCares Campaign
  • Discovery Communications – TLC’s Say Yes to the Prom #SYTTP Campaign
  • ESPN – Jimmy V Week Campaign

Social Influencer of the Year

Winner:

Finalists:

  • Bleacher Report – Omar from House of Highlights

Social Media Campaign

Winner:

Finalists:

  • Comcast & GALLEGOS United – #ApplaudLGBT!
  • STARZ – Ash vs Evil Dead – The Grooviest Social TV Campaign Ever
  • truTV – #truTVisAThing brand awareness campaign
  • Turner Sports – 2015-16 NBA Season
  • VH1 & GLOW – America’s Next Top Model
  • WWE – SmackDown Live Premiere & The WWE Draft
  • WWE – WrestleMania 32

Social Media Dream Team of the Year

Winner:

Finalists:

  • Bleacher Report – Social Moments Team
  • Cisco – WeAreCisco Talent Brand Social Media Team
  • Discovery – Science Channel Social Team
  • truTV – Social Media Team
  • WWE

Sponsored Content

Winner:

Finalists:

  • Turner Sports / Lagardére / PGA of America – American Captain Series
  • USA Network – Suits & Eater: Power Lunch with Meghan Markle Presented by Lexus

Supplemental Web Content

Winner:

Finalists:

  • AMC – The Walking Dead 360° VR Experience
  • Discovery – Lords of the Boards
  • Discovery – Sharkopedia
  • Food Network – Chopped After Hours

TV Everywhere Technology (Vendor)

Winner:

Finalists:

  • Bottle Rocket’s AWE TV Everywhere Platform
  • Synacor’s TV Everywhere Platform

TV Everywhere/Authentication App (Programmer)

Winner:

Finalists:

  • Watch ESPN
  • HBO Go
  • HGTV Watch
  • NBCUniversal – NBC Sports App
  • Starz Play
  • TLC Go
  • WE tv App

Use of Facebook

Winner:

Finalists:

  • E! Entertainment
  • Fusion – Vanishing

Use of Instagram

Winner:

Finalists:

  • Cisco – WeAreCisco Instagram and Instagram Stories
  • INSP – INSP Original Series Premiere Launch of State Plate
  • STARZ – Ash vs Evil Dead – Groovy Toy Time

Use of Live Streaming

Winner:

Finalists:

  • Bleacher Report – Facebook Live Broadcast of HS Football Games
  • truTV – Impractical Jokers Live Nitro Circus Spectacular
  • USA Network – Mr. Robot Live Digital After Show Hosted By The Verge

Use of Snapchat

Winner:

Finalists:

  • Bravo – Jersey Housewives Nation Snapchat Stunt
  • Comedy Central – Snapchat Original Content Campaign

Use of Social Platform

Winner:

Finalists:

  • Comedy Central – Snapchat Original Content Campaign
  • National Geographic Channels – MARS #CountdowntoMars Twitter Campaign

Use of Twitter

Winner:

Finalists:

  • Turner Sports – Shaqtin’ A Fool
  • WWE

Use of Video/Moving Image

Winner:

Finalists:

  • AT&T – DIRECTV NOW

UX/UI Design

Winner:

Finalists:

  • USA Network – COLONYTV.COM
  • Verizon FiOS Mobile App

Virtual Reality Content

Winner:

Finalists:

  • CONACO, MEC, Turner – AT&T and CONAN Comic Con 2016
  • National Geographic Channel – MARS “Make Mars Home” Digital Companion Site
  • USA Network – Mr. Robot Virtual Reality Experience

Website Design

Winner:

Finalists:

  • AT&T – DIRECTV NOW
  • Comcast – XFINITY New Customer Purchase Flow
  • USA Network – COLONYTV.COM

Website Redesign

Winner:

Finalists:

  • Comcast Digital – XFINITY My Account
  • Justice Network – JusticeNetworkTV.com
  • YES Network – YESNetwork.com

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Tech Awards Finalists

Innovator of the Year

Winner:

Rising Star

Winner:

Cloud Solution

Winner:

Finalists:

  • CSG International – Ascendon
  • Adobe Marketing Cloud – How Adobe Primetime is powering TV’s digital transformation for brands and consumers alike

Commercial Product, Service or Software

Winner:

Finalists:

  • Harmonic – Cloud-Native VOS Offerings: VOS Cloud Platform & VOS 360 Service
  • Mediamorph Platform

Connected TV/Smart TV Solution

Winner:

Finalist:

  • Mariner xVu – Operational Analytics

Engineer of the Year

Winner:

Finalists:

  • Mihai Dan Florea, Boingo Wireless
  • Belal Hamzeh, CableLabs

New Product Award

Winner:

Finalists:

  • Harmonic – Cloud-Native VOS Offerings: VOS Cloud Platform & VOS 360 Service
  • Nextologies
  • Nominum – N2 Reach

OTT/SVOD Support Product or Service

Winner:

Finalists:

  • Harmonic – Cloud-Native VOS Offerings: VOS Cloud Platform & VOS 360 Service
  • Interra Systems – Innovative Software-based OTT Monitoring Solution for ABR Content Delivery
  • MediaHound – NextQueue
  • Mariner xVu – Operational Analytics
  • Mediamorph Platform

OTT/SVOD Service Product

Winner:

Finalists:

  • Starz – Direct-to-Consumer SVOD service
  • Turner – FilmStruck from Turner Classic Movies
  • The Weather Channel – Local Now

Overall Tech Innovation Award

Winner:

Finalists:

  • CommScope – The New OM5
  • NBC News Digital – Virtual Democracy Plaza
  • Text100 for Adobe Marketing Cloud – How Adobe Primetime is powering TV’s digital transformation for brands and consumers alike

R&D Team of the Year

Winner:

Finalist:

  • Boingo Wireless

Tech Advertising Campaign

Winner:

Finalist:

  • BBC Worldwide North America – BBC.com for Boeing: “Technically Possible”

Tech Partnership

Winner:

Finalists:

  • CommScope/Beam Wireless/Carolina Panthers Bank of America – Stadium Project

Tech Team of the Year

Winner:

Finalists:

  • Altice USA – FTTH Team
  • Comcast Smart Home Engineering Team

Technology Exhibit, Display or Stunt

Winner:

Finalists:

  • Crown Media Family Networks – Santa’s Wild Sleigh Ride Virtual Reality Roller Coaster
  • CableLabs – How Cable is Ushering The Arrival of the Near Future

TV Everywhere/Authentication System

Winner:

Finalists:

  • Verimatrix – Harmonized Rights Management for Multi-DRM Video Services
  • WE tv App

Wireless/WiFi Solution

Winner:

Finalists:

  • ARRIS –  ServAssure Alarm Central
  • Mariner xVu – Mariner WaveGuide

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Questions? Contact Alex Virden – 301-354-1619 / [email protected]

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