Tweet Tweet


  • Swing state voters were 1.24x more likely to only watch The Bachelorette (which ran simultaneously on debate night 1) – opting out of the debates entirely – and 1.36x more likely to watch a combination of the two programs.
  • Advertisers during the third commercial break – including Lexus and Verizon – enjoyed the highest reach during ad breaks, while on night two, advertisers during the second break – including Alzheimer’s Association, Liberty Mutual and – saw the highest audience reach and retention.

(Source: Business Wire, 605 Data)


Up Ahead

Sept 13-17: The IBC Show; Amsterdam

Sept 16: WICT Touchstones Luncheon; NYC

Sept 16-18: CCA Annual Convention; Providence, Rhode Island

Sept 17-18: 33rd Annual NAMIC Conference; NYC

Sept 30-Oct 3: Cable-Tec Expo; New Orleans, LA

Oct 14-17: MIPCOM; Cannes, France



“The internet also can’t help to promote diverse voices if those voices can’t get online. Or is the audiences they hope to serve aren’t online. Diversity is directly linked to broadband access and affordability. Internet inequality is persistent, and it disproportionately affects low-income Americans and communities of color. We need to continue to work towards broadband for all, not just so that diverse communities have access to diverse voices, but so that hey might become those voices.”
FCC commish Geoffrey Starks at the Williams & Connolly Celebration of Diversity 

The Daily



Charter upped Adam Ray to evp, sales operations & planning, adding oversight of sales, retention and analytics to his responsibilities. Sharon Peters, svp marketing, is now overseeing the full marketing function, including digital marketing. Tom Monaghan, svp, field operations, will now have oversight of all 11 operating regions, up from the 5 he previously oversaw. […]

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up


Jul 16
Diversity List – 2021 Nominations Due: July 16, 2021
Sep 10
Most Powerful Women – 2021 Nominations Due: Sept 10, 2021
Dec 7
Most Powerful Women CelebrationSave the Date!
Full Calendar


Seeking an INDUSTRY JOB?

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact for more information.