OTT streaming

WarnerMedia continues to prep for the launch of its upcoming DTC streaming platform.

It named Kevin Reilly, pres of TBS and TNT and chief creative officer for Turner Entertainment, as the head of content strategy for the service. His new title is pres TBS, TNT and Chief Creative Officer Turner and Direct-to-Consumer. In his dual role he will continue to report to Turner pres David Levy, and will now also report to WarnerMedia CEO John Stankey.

In a memo to staff announcing the promotion, Stankey said Reilly “has a reputation as a forward thinker when it comes to programming formats and cross-platform opportunities.”

The company previously stated it would offer three tiers for customer experience. In a similar vein, Stankey wrote: “A winning customer experience made possible by the technology platform that enables form and function; a compelling marketing strategy that highlights the product’s attributes, brand promise and value proposition; and, of course, a content-curation vision that is tightly coordinated with the other two. Today, I’d like to share our plans for defining and directing the third and final leg of our direct-to-consumer efforts and its executive leadership.”

The Daily

Subscribe

Senate Moves One Step Closer to Big Tech Regulation

Competition in Big Tech and beyond took center stage in Washington Thursday with Senate Judiciary voting 16-6 to advance the American Innovation and Choice Online Act to the full Senate.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Jan 21
Cablefax 100 – 2022 Nominations Due: January 21, 2022
Mar 11
The FAXIES 2022Entry Deadline: March 11
Apr 1
Cablefax Top Ops – 2022Nominations Due: April 1, 2022
Jun 3
The Diversity List – 2022Nomination Deadline: June 3
Aug 12
Most Powerful Women – 2022Nominations Due: August 12
Full Calendar

Jobs

Seeking an INDUSTRY JOB?
VIEW JOBS

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact John@cynopsis.com for more information.