For a 2nd consecutive week, MTV’s “Jersey Store” (2.03mln) led cable in time-shifted viewing (live+7) differential from Oct 11-17, and came in ahead of Lifetime’s “Project Runway” (1.85mln) and AMC’s “Mad Men” (1.82mln). HBO’s “Boardwalk Empire” (1.72mln) notched 4th and E!’s “Keeping Up with the Kardashians” (1.58mln) 5th, the latter leading a competitive mid-pack group including FX’s “Sons of Anarchy” (1.57mln), MTV’s “Teen Mom 2” (1.55mln) and Comedy Central’s “South Park” (1.53mln), cable’s version of the Energizer bunny. Completing the top 10 were Showtime’s “Dexter” (1.48mln) and Nickelodeon’s “iCarly” (1.40mln). (Data provided by Nielsen)                   

10/11/2010-10/17/2010
TOTAL-10/11/2010
RANK TELECASTS EPISODE TITLE ORIG DAY(S) S TIME R DUR P2+ P2+ P2+ P2+ Absolute Diff
Live US AA% Live+7 US AA% Live AA(000) Live+7 AA(000)
1 JERSEY SHORE 2-10/14/2010 212 MTV …T… 10:00 PM 58 1.6 2.3 4820 6847 2027
2 PROJECT RUNWAY-10/14/2010 0312 LIF …T… 9:00 PM 90 0.9 1.6 2781 4627 1846
3 MAD MEN-10/17/2010 413 TOMORROWLAND AMC ……S 10:00 PM 60 0.6 1.2 1823 3641 1818
4 BOARDWALK EMPIRE-10/17/2010 05:NIGHTS IN BALLYGRAN HBOM ……S 9:02 PM 52 0.7 1.3 2147 3868 1721
5 KEEPING UP KARDASHIANS-10/17/2010 510 ENT ……S 10:00 PM 30 0.8 1.3 2235 3816 1581
6 SONS OF ANARCHY-10/12/2010 PUSH FX .T….. 10:00 PM 61 0.8 1.3 2410 3978 1568
7 TEEN MOM 2-10/12/2010 212 MTV .T….. 10:00 PM 90 1.6 2.2 4833 6382 1549
8 SOUTH PARK-10/13/2010 SOUTH PARK 1409 CMDY ..W…. 10:00 PM 30 0.9 1.4 2574 4100 1526
9 DEXTER S5-10/17/2010 :04 SHO1 ……S 9:01 PM 51 0.3 0.8 990 2464 1474
10 ICARLY-10/11/2010 NAN M…… 8:00 PM 30 2.1 2.6 6187 7583 1396

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