With a 1.99mln differential, Lifetime’s “Project Runway” cut, sewed and vogued to the top of cable in time-shifted viewership (live+7) differential from Mar 15-21, easily outpacing an hour of Discovery Channel’s “Life” that combined with an additional hour (in 4th position) to avg 1.48mln. Comedy Central’s “South Park” (1.39mln) notched 3rd, FX’s “Justified” (1.17mln) 5th and ABC Family’s “The Secret Life of the American Teenager” (1.15mln) 6th. Completing the top 10 were HBO’s “The Pacific” (1.15mln), TNT’s “Southland” (896K), Syfy’s “Caprica” (894K) and Bravo’s “Real Housewives of NYC” (783K). (Data provided by Nielsen)

03/15/2010-03/21/2010
TOTAL-03/15/2010
RANK TELECASTS EPISODE TITLE ORIG DAY(S) S TIME R DUR P2+ P2+ P2+ P2+ Absolute Diff
Live US AA% Live+7 US AA% Live AA(000) Live+7 AA(000)
1 PROJECT RUNWAY-03/18/2010 0209 LIF …T… 10:00 PM 60 0.8 1.5 2382 4369 1987
2 LIFE-03/21/2010 CHALLENGES OF LIFE DISC ……S 8:00 PM 60 1.8 2.4 5360 6944 1584
3 SOUTH PARK-03/17/2010 SOUTHPARK 1401 CMDY ..W…. 10:00 PM 30 1.1 1.6 3155 4540 1385
4 LIFE-03/21/2010 REPTILES & AMPHIBIANS DISC ……S 9:00 PM 60 1.8 2.3 5359 6743 1384
5 JUSTIFIED-03/16/2010 FIRE IN THE HOLE FX .T….. 10:00 PM 70 1.3 1.7 3763 4937 1174
6 SECRET LIFE/AMERICAN TEEN-03/15/2010 223 I GOT YOU, BABE FAM M…… 8:00 PM 60 0.8 1.2 2219 3368 1149
7 PACIFIC THE-03/21/2010 PART TWO HBOM ……S 9:05 PM 50 0.8 1.2 2219 3365 1146
8 SOUTHLAND-03/16/2010 U-BOAT TNT .T….. 10:00 PM 60 0.5 0.8 1508 2404 896
9 CAPRICA-03/19/2010 108 GHOSTS IN THE MACHINE SYFY ….F.. 9:00 PM 60 0.3 0.6 918 1812 894
10 REAL HOUSEWIVES OF NYC-03/18/2010 303 FALL IN MANHATTAN BRVO …T… 10:00 PM 60 0.5 0.8 1569 2352 783

The Daily

Subscribe
Friday–July 11

Next Frontier: CableLabs Explores More than Speed Connectivity Era

Internet speed records are all the rage these days, with two separate breakthroughs making the headlines recently. One is more in the distant future, but the other hits closer to home.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Sep 11
2025 Faxies Awards Faxies Nominations Open! Final deadline: 4/4/25
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.