Top Cable Shows (18-49) – Week of Week of 4/26/10
By | May 7, 2010
The NBA playoffs lured a slew of 18-49s to cable during the week of Apr 26-May 2, allowing TNT to lead the industry in viewership among the demo (Live+SD) during the period. 2 games on the net averaged 2.90mln while heading the top 10, while another garnered 2.25mln in taking 7th. A playoff tilt on ESPN earned 2.72mln to notch 3rd, and was followed by Comedy Central’s “South Park” (2.69mln) and a pair of WWE hours on USA that averaged 2.50mln. Completing the top 10 were MTV’s “The Hills” (2.17mln), History’s “Pawn Stars” (2.08mln) and Discovery Channel’s “Deadliest Catch” (2.05). (Data provided by Nielsen)
| 04/26/2010-05/02/2010 | ||||||||||||
| TOTAL-04/26/2010 | ||||||||||||
| RANK | TELECASTS | EPISODE TITLE | ORIG | DAY(S) | S TIME | R DUR | P18-49 | P18-49 | P18-49 | |||
| Live+SD US AA% | Live+SD US SHR | Live+SD AA(000) | ||||||||||
| 1 | NBA PLAYOFFS-04/27/2010 | THUNDER/LAKERS | TNT | .T….. | 10:50 PM | 155 | 2.2 | 8 | 2924 | |||
| 2 | NBA PLAYOFFS-05/01/2010 | CELTICS/CAVALIERS | TNT | …..S. | 8:04 PM | 166 | 2.2 | 8 | 2870 | |||
| 3 | NBA PLAYOFFS-1ST RD L-04/30/2010 | LAKERS/THUNDER | ESPN | ….F.. | 9:43 PM | 162 | 2.1 | 7 | 2717 | |||
| 4 | SOUTH PARK-04/28/2010 | SOUTHPARK 1407 | CMDY | ..W…. | 10:00 PM | 30 | 2 | 6 | 2691 | |||
| 5 | WWE ENTERTAINMENT-04/26/2010 | WWE RAW | USA | M…… | 10:00 PM | 63 | 1.9 | 6 | 2539 | |||
| 6 | WWE ENTERTAINMENT-04/26/2010 | WWE RAW | USA | M…… | 9:00 PM | 60 | 1.9 | 5 | 2461 | |||
| 7 | NBA PLAYOFFS-04/27/2010 | BULLS/CAVALIERS | TNT | .T….. | 8:05 PM | 165 | 1.7 | 5 | 2247 | |||
| 8 | HILLS, THE SSN 6-04/27/2010 | 601 | MTV | .T….. | 10:00 PM | 33 | 1.6 | 4 | 2169 | |||
| 9 | PAWN STARS-05/02/2010 | LICENSE TO PAWN | HIST | ……S | 8:30 PM | 30 | 1.6 | 4 | 2079 | |||
| 10 | DEADLIEST CATCH-04/27/2010 | SEA TESTED | DISC | .T….. | 9:00 PM | 61 | 1.6 | 4 | 2048 | |||
