WWE grappling and gabbing on USA pinned the competition to lead cable in viewership among 18-49s (Live+SD) during the week of Mar 29-Apr 4, with back-to-back hours averaging 2.84mln in the demo. History’s “Pawn Stars” (2.59mln) notched 3rd, followed by Comedy Central’s long-running “South Park” (2.21mln). In 5th was an ep of “Family Guy” on Adult Swim that garnered 2.10mln in the demo to lead 4 additional eps of the show in the top 10. The 5 averaged 1.90mln collectively. History’s “American Pickers” (2.02mln) completed the top 10. (Data provided by Nielsen)

03/29/2010-04/04/2010
TOTAL-03/29/2010
RANK TELECASTS EPISODE TITLE ORIG DAY(S) S TIME R DUR P18-49 P18-49 P18-49
Live+SD US AA% Live+SD US SHR Live+SD AA(000)
1 WWE ENTERTAINMENT-03/29/2010 WWE RAW USA M…… 10:00 PM 73 2.3 7 3045
2 WWE ENTERTAINMENT-03/29/2010 WWE RAW USA M…… 9:00 PM 60 2 5 2623
3 PAWN STARS-03/29/2010 BUMPY RIDE HIST M…… 10:00 PM 30 2 5 2590
4 SOUTH PARK-03/31/2010 SOUTHPARK 1403 CMDY ..W…. 10:00 PM 30 1.7 5 2207
5 FAMILY GUY-03/30/2010 ADSM .T….. 11:30 PM 30 1.6 6 2100
6 AMERICAN PICKERS-03/29/2010 KNOW WHEN TO FOLD HIST M…… 9:30 PM 30 1.5 4 2016
7 FAMILY GUY-03/31/2010 ADSM ..W…. 11:30 PM 30 1.5 6 1933
8 FAMILY GUY-03/29/2010 TBSC M…… 10:00 PM 30 1.4 4 1879
9 FAMILY GUY-03/29/2010 ADSM M…… 11:00 PM 30 1.4 5 1872
10 FAMILY GUY-03/30/2010 ADSM .T….. 11:00 PM 30 1.4 5 1843

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FCC Blesses Rincon’s Purchase of Sinclair Stations

The FCC Media Bureau gave the greenlight to Rincon Broadcasting’ s purchase of five Sinclair stations, despite a petition to deny the deal from a watchdog group. Frequency Forward , which says its mission is

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