WWE grappling and gabbing on USA pinned the competition to lead cable in viewership among 18-49s (Live+SD) during the week of Feb 22-28, with back-to-back hours averaging 2.7mln in the demo. MTV’s “16 and Pregnant” (2.11mln) took 3rd, followed by an ep of “Family Guy” on Adult Swim that notched 2.04mln to lead 4 additional eps of the show in the top 10. Completing the top 10 were USA’s “Burn Notice” (2.04mln) in 5th and Bravo’s “Real Housewives of Orange County” (1.78mln) in 9th. (Data provided by Nielsen)

02/22/2010-02/28/2010
TOTAL-02/22/2010
RANK TELECASTS EPISODE TITLE ORIG DAY(S) S TIME R DUR P18-49 P18-49 P18-49
Live+SD US AA% Live+SD US SHR Live+SD AA(000)
1 WWE ENTERTAINMENT-02/22/2010 WWE RAW USA M…… 10:00 PM 71 2.1 6 2765
2 WWE ENTERTAINMENT-02/22/2010 WWE RAW USA M…… 9:00 PM 60 2 5 2627
3 16 AND PREGNANT 2-02/23/2010 202 MTV .T….. 10:00 PM 60 1.6 4 2107
4 FAMILY GUY-02/24/2010 ADSM ..W…. 11:30 PM 30 1.6 6 2044
5 BURN NOTICE-02/25/2010 315 GOOD INTENTIONS USA …T… 10:00 PM 61 1.6 4 2043
6 FAMILY GUY-02/23/2010 ADSM .T….. 11:30 PM 30 1.5 6 1941
7 FAMILY GUY-02/28/2010 ADSM ……S 11:00 PM 30 1.4 5 1795
8 FAMILY GUY-02/22/2010 TBSC M…… 10:00 PM 30 1.4 4 1791
9 REAL HOUSEWIVES OF OC-02/25/2010 514 BRVO …T… 10:00 PM 60 1.3 4 1776
10 FAMILY GUY-02/22/2010 ADSM M…… 11:30 PM 30 1.3 5 1743

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Friday–September 12

Father of Cable Modem’s Untold Story in New Book

September seems to be the unofficial month for industry book releases, but when it comes to Rouzbeh Yassini-Fard’s “The Accidental Network,” it has taken years to get around to explaining how his struggling LANcity created the cable modem and transformed the internet forever.

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