Top Cable Shows (18-49) – Week of 2/15/10
By | February 26, 2010
MSNBC’s Vancouver Olympics coverage won gold in cable viewership among 18-49s (Live+SD) during the week of Feb 15-21, earning 4.53mln in the demo for a 130min Sun block and 3.76mln for an ensuing 13min period. A pair of “Keeping Up with the Kardashians” eps on E! followed with a demo avg of 3.19mln, leading 2 hours of WWE content on USA that averaged 2.41mln and were split by MTV’s “16 and Pregnant” (2.39mln). Completing the top 10 were 2 eps of History’s “Pawn Stars” that averaged 2.07mln and an ep of “Family Guy” on Adult Swim (2.00mln). (Data provided by Nielsen)
| 02/15/2010-02/21/2010 | ||||||||||||
| TOTAL-02/15/2010 | ||||||||||||
| RANK | TELECASTS | EPISODE TITLE | ORIG | DAY(S) | S TIME | R DUR | P18-49 | P18-49 | P18-49 | |||
| Live+SD US AA% | Live+SD US SHR | Live+SD AA(000) | ||||||||||
| 1 | W OLY PRIME-02/21/2010 | MSNBC | ……S | 7:45 PM | 130 | 3.4 | 9 | 4530 | ||||
| 2 | W OLY PRIME POST-02/21/2010 | MSNBC | ……S | 9:55 PM | 13 | 2.9 | 7 | 3760 | ||||
| 3 | KEEPING UP KARDASHIANS-02/21/2010 | 410 | ENT | ……S | 10:00 PM | 30 | 2.7 | 7 | 3502 | |||
| 4 | KEEPING UP KARDASHIANS-02/15/2010 | 409 | ENT | M…… | 10:00 PM | 60 | 2.2 | 6 | 2880 | |||
| 5 | WWE ENTERTAINMENT-02/15/2010 | USA | M…… | 10:00 PM | 66 | 1.9 | 5 | 2471 | ||||
| 6 | 16 AND PREGNANT 2-02/16/2010 | 201 | MTV | .T….. | 10:00 PM | 60 | 1.8 | 5 | 2387 | |||
| 7 | WWE ENTERTAINMENT-02/15/2010 | USA | M…… | 9:00 PM | 60 | 1.8 | 4 | 2346 | ||||
| 8 | PAWN STARS-02/15/2010 | OFF THE WAGON | HIST | M…… | 10:30 PM | 30 | 1.7 | 4 | 2174 | |||
| 9 | FAMILY GUY-02/18/2010 | ADSM | …T… | 11:30 PM | 30 | 1.5 | 5 | 2000 | ||||
| 10 | PAWN STARS-02/15/2010 | SPOONING PAUL REVERE | HIST | M…… | 10:00 PM | 30 | 1.5 | 4 | 1964 | |||