Top Cable Programs (18-49) – Week of 8/30/10
By | September 3, 2010
MTV’s “Jersey Shore” continues to make waves in viewership, particularly among important 18-49s. During the week of Aug 30-Sept 5, the show notched 4.38mln in the demo to lead cable, and its post-ep feature “Jersey Shore After Hours” took 2nd with 2.91mln. Bravo’s “Real Housewives of New Jersey” (2.68mln) was next, followed by an hour of WWE action on USA (2.51mln) and ESPN’s NASCAR coverage (2.39mln). MTV’s “Teen Mom 2” (2.38mln) ranked 6th, a 2nd hour of WWE (2.27mln) 7th and Lifetime’s “Project Runway” (2.20mln) 8th. USA’s “Covert Affairs” (2.01mln) and Disney Channel’s “Camp Rock 2” (1.91mln) completed the top 10. (Data provided by Nielsen)
| 08/30/2010-09/05/2010 | ||||||||||||
| TOTAL-08/30/2010 | ||||||||||||
| RANK | TELECASTS | EPISODE TITLE | ORIG | DAY(S) | S TIME | R DUR | P18-49 | P18-49 | P18-49 | |||
| Live+SD US AA% | Live+SD US SHR | Live+SD AA(000) | ||||||||||
| 1 | JERSEY SHORE 2-09/02/2010 | 206 | MTV | …T… | 10:00 PM | 60 | 3.3 | 10 | 4379 | |||
| 2 | JERSEY SHORE AFTER HOURS-09/02/2010 | JERSEY SHORE AFTER HOURS | MTV | …T… | 11:00 PM | 30 | 2.2 | 8 | 2912 | |||
| 3 | REAL HSWIVES OF NJ-08/30/2010 | 217 REUNION PART 1 | BRVO | M…… | 10:00 PM | 75 | 2 | 6 | 2676 | |||
| 4 | WWE ENTERTAINMENT-08/30/2010 | WWE RAW | USA | M…… | 10:00 PM | 72 | 1.9 | 6 | 2512 | |||
| 5 | NASCAR SPRINT CUP L-09/05/2010 | ATLANTA | ESPN | ……S | 7:30 PM | 260 | 1.8 | 6 | 2393 | |||
| 6 | TEEN MOM 2-08/31/2010 | 206 | MTV | .T….. | 10:00 PM | 60 | 1.8 | 5 | 2382 | |||
| 7 | WWE ENTERTAINMENT-08/30/2010 | WWE RAW | USA | M…… | 9:00 PM | 60 | 1.7 | 5 | 2273 | |||
| 8 | PROJECT RUNWAY-09/02/2010 | 0306 | LIF | …T… | 9:00 PM | 90 | 1.7 | 5 | 2200 | |||
| 9 | COVERT AFFAIRS-08/31/2010 | 108 WHAT IS AND WHAT SHOULD NEVER BE | USA | .T….. | 10:00 PM | 60 | 1.5 | 4 | 2006 | |||
| 10 | CAMP ROCK 2 – FINAL JAM-09/03/2010 | CAMP ROCK 2 – FINAL JAM | DSNY | ….F.. | 8:00 PM | 120 | 1.5 | 5 | 1907 | |||