Top Cable Programs (18-49) – Week of 8/02/10
By | August 6, 2010
18-49 cable viewers had a bloody good time at the shore during the week of Aug 2-8, as HBO’s “True Blood” (3.91mln) and MTV’s “Jersey Shore” (3.34mln) easily led the week in delivery among the demo. Well back in 3rd was an hour of WWE action on USA (2.37mln), followed by the net’s “Covert Affairs” (2.29mln) and “Royal Pains” (2.22mln). The other WWE hour (2.21mln) notched 6th, MTV’s “Teen Mom” (2.21mln) 7th and USA’s “Burn Notice” (2.12mln) 8th. E!’s “Kourtney and Khloe Take Miami” (2.10mln) and a NASCAR race on ESPN (2.01mln) completed the top 10. (Data provided by Nielsen)
| 08/02/2010-08/08/2010 | ||||||||||||
| TOTAL-08/02/2010 | ||||||||||||
| PROGRAMS | TELECASTS | EPISODE TITLE | ORIG | DAY(S) | S TIME | R DUR | P18-49 | P18-49 | P18-49 | |||
| Live+SD US AA% | Live+SD US SHR | Live+SD AA(000) | ||||||||||
| 1 | TRUE BLOOD-08/08/2010 | 32:NIGHT ON THE SUN | HBOM | ……S | 9:02 PM | 56 | 3 | 8 | 3907 | |||
| 2 | JERSEY SHORE 2-08/05/2010 | 202 | MTV | …T… | 10:00 PM | 60 | 2.5 | 8 | 3336 | |||
| 3 | WWE ENTERTAINMENT-08/02/2010 | WWE RAW | USA | M…… | 10:00 PM | 65 | 1.8 | 5 | 2372 | |||
| 4 | COVERT AFFAIRS-08/03/2010 | 105 NO QUARTER | USA | .T….. | 10:00 PM | 60 | 1.7 | 5 | 2291 | |||
| 5 | ROYAL PAINS-08/05/2010 | 209 FRENEMIES | USA | …T… | 10:00 PM | 60 | 1.7 | 5 | 2223 | |||
| 6 | WWE ENTERTAINMENT-08/02/2010 | WWE RAW | USA | M…… | 9:00 PM | 60 | 1.7 | 5 | 2214 | |||
| 7 | TEEN MOM 2-08/03/2010 | 203 | MTV | .T….. | 10:00 PM | 60 | 1.7 | 5 | 2210 | |||
| 8 | BURN NOTICE-08/05/2010 | 409 CENTER OF THE STORM | USA | …T… | 9:00 PM | 60 | 1.6 | 5 | 2120 | |||
| 9 | KOURTNEY KHLOE TAKE MIAMI-08/08/2010 | 209 | ENT | ……S | 10:00 PM | 30 | 1.6 | 5 | 2099 | |||
| 10 | NASCAR SPRINT CUP L-08/08/2010 | ESPN | ……S | 1:00 PM | 180 | 1.5 | 8 | 2006 | ||||