Discovery Channel caught fire among 18-49s during the week of Jul 12-18 as “Deadliest Catch” (5.16mln) and post-show feature “After the Catch” (4.23mln) easily led cable in delivery in the demo. HBO’s “True Blood” (3.64mln) took 3rd, ahead of ESPN’s “’10 Home Run Derby” (3.36mln) and History’s “Pawn Stars” (2.57mln). Next were USA’s “Burn Notice” (2.36mln), an hour of WWE grappling on USA (2.36mln) and Bravo’s “Real Housewives of NJ” (2.28mln). ESPN’s 15min Home Run Derby preview (2.26mln) and MTV’s “The Hills” (2.26mln) completed the top 10. (Data provided by Nielsen)

07/12/2010-07/18/2010
TOTAL-07/12/2010
RANK TELECASTS EPISODE TITLE ORIG DAY(S) S TIME R DUR P18-49 P18-49 P18-49
Live+SD US AA% Live+SD US SHR Live+SD AA(000)
1 DEADLIEST CATCH-07/13/2010 REDEMPTION DAY DISC .T….. 9:00 PM 61 3.9 N/A 5161
2 AFTER THE CATCH-07/13/2010 AFTER THE CATCH DISC .T….. 10:01 PM 59 3.2 N/A 4217
3 TRUE BLOOD-07/18/2010 29:TROUBLE HBOM ……S 9:03 PM 55 2.8 N/A 3635
4 HOME RUN DERBY L-07/12/2010 2010 HOME RUN DERBY ESPN M…… 8:15 PM 152 2.6 N/A 3363
5 PAWN STARS-07/12/2010 MOON WALKING HIST M…… 10:30 PM 30 2 N/A 2574
6 BURN NOTICE-07/15/2010 406 ENTRY POINT USA …T… 9:00 PM 60 1.8 N/A 2363
7 WWE ENTERTAINMENT-07/12/2010 WWE RAW USA M…… 10:00 PM 69 1.8 N/A 2357
8 REAL HSWIVES OF NJ-07/12/2010 210 COUNTRY CLUBBED BRVO M…… 10:00 PM 60 1.7 N/A 2284
9 HOME RUN DERBY PRELUDE L-07/12/2010 ESPN M…… 8:00 PM 15 1.7 N/A 2259
10 HILLS, THE SSN 6-07/13/2010 612 MTV .T….. 10:00 PM 31 1.7 N/A 2256

The Daily

Subscribe

Obituary

Former Armstrong Utilities President Bill Stewart passed away unexpectedly Thursday at the age of 85.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Sep 11
2025 Faxies Awards Faxies Nominations Open! Final deadline: 4/4/25
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.