Top Cable Programs (18-49) – Week of 11/01/10
By
| November 12, 2010
During the week of Nov 1-7, ESPN’s MNF saw its viewership among 18-49s (live+SD) decline sharply versus the previous week to 6.51mln in the demo—still ahead of all other cable programs but decidedly lackluster as the game featured Peyton Manning’s Colts. AMC’s “Walking Dead” (3.34mln) was next, followed by Comedy Central’s “South Park” (2.32mln) and the 1st hour of WWE grappling on USA (2.30mln). The post-MNF ep of ESPN’s “SportsCenter” (2.29mln) notched 5th, the 2nd WWE hour 6th (2.25mln) and MTV’s “16 and Pregnant” 7th (2.24mln). Completing the top 10 were FX’s “Sons of Anarchy” (2.23mln) and back-to-back hours of election night coverage on Fox News that averaged 2.04mln in the demo. (Data provided by Nielsen)
11/01/2010-11/07/2010 | ||||||||||||
TOTAL-11/01/2010 | ||||||||||||
RANK | TELECASTS | EPISODE TITLE | ORIG | DAY(S) | S TIME | R DUR | P18-49 | P18-49 | P18-49 | |||
Live+SD US AA% | Live+SD US SHR | Live+SD AA(000) | ||||||||||
1 | NFL REGULAR SEASON L-11/01/2010 | TEXANS/COLTS | ESPN | M…… | 8:30 PM | 194 | 4.9 | 13 | 6505 | |||
2 | WALKING DEAD-11/07/2010 | 102 GUTS | AMC | ……S | 10:00 PM | 60 | 2.5 | 7 | 3338 | |||
3 | SOUTH PARK-11/03/2010 | SOUTH PARK 1412 | CMDY | ..W…. | 10:00 PM | 30 | 1.8 | 5 | 2316 | |||
4 | WWE ENTERTAINMENT-11/01/2010 | WWE RAW | USA | M…… | 9:00 PM | 60 | 1.7 | 4 | 2301 | |||
5 | SPORTSCENTER: L-11/01/2010 | ESPN | M…… | 11:44 PM | 91 | 1.7 | 7 | 2293 | ||||
6 | WWE ENTERTAINMENT-11/01/2010 | WWE RAW | USA | M…… | 10:00 PM | 67 | 1.7 | 5 | 2252 | |||
7 | 16 AND PREGNANT 2B-11/02/2010 | 212-16 & PREG 2B | MTV | .T….. | 10:00 PM | 60 | 1.7 | 5 | 2238 | |||
8 | SONS OF ANARCHY-11/02/2010 | TURAS | FX | .T….. | 10:00 PM | 63 | 1.7 | 5 | 2226 | |||
9 | AMERICAS ELECTION HQ-11/02/2010 | FOXNC | .T….. | 10:00 PM | 60 | 1.6 | 4 | 2073 | ||||
10 | AMERICAS ELECTION HQ-11/02/2010 | FOXNC | .T….. | 9:00 PM | 60 | 1.5 | 4 | 2003 | ||||