Top Cable Programs (18-49) – Week of 10/25/10
By | November 5, 2010
During the week of Oct 25-31, ESPN’s MNF rebounded from a relatively poor showing a week back among 18-49s (live+SD) to score 9.39mln in the demo—a total that bested the 2nd- and 3rd-place finishers’ combined results. TNT’s Heat-Celtics game (4.35mln) and the impressive bow of AMC original “Walking Dead” (3.57mln) did show some life, though, settling well ahead of TNT’s Rockets-Lakers matchup (2.71mln) and an ep of the ever-popular “SportsCenter” (2.66mln) on ESPN. History’s “Pawn Stars” (2.63mln) took 6th, MTV’s “Jersey Shore 2: Reunion” (2.42mln) 7th and an additional “Pawn” (2.38mln) ep 8th. Magic-Heat on ESPN (2.22mln) and the 2nd hour of WWE action on USA (2.16mln) completed the top 10. (Data provided by Nielsen)
| 10/25/2010-10/31/2010 | ||||||||||||
| TOTAL-10/25/2010 | ||||||||||||
| RANK | TELECASTS | EPISODE TITLE | ORIG | DAY(S) | S TIME | R DUR | P18-49 | P18-49 | P18-49 | |||
| Live+SD US AA% | Live+SD US SHR | Live+SD AA(000) | ||||||||||
| 1 | NFL REGULAR SEASON L-10/25/2010 | GIANTS/COWBOYS | ESPN | M…… | 8:30 PM | 221 | 7.1 | 20 | 9387 | |||
| 2 | NBA BASKETBALL-10/26/2010 | HEAT/CELTICS | TNT | .T….. | 7:34 PM | 172 | 3.3 | 10 | 4347 | |||
| 3 | WALKING DEAD-10/31/2010 | 101 DAYS GONE BYE | AMC | ……S | 10:00 PM | 87 | 2.7 | 7 | 3567 | |||
| 4 | NBA BASKETBALL-10/26/2010 | ROCKETS/LAKERS | TNT | .T….. | 10:26 PM | 188 | 2.1 | 8 | 2712 | |||
| 5 | SPORTSCENTER: L-10/25/2010 | ESPN | M…… | 12:11 AM | 94 | 2 | 9 | 2656 | ||||
| 6 | PAWN STARS-10/25/2010 | BARE BONES | HIST | M…… | 10:30 PM | 30 | 2 | 5 | 2626 | |||
| 7 | JERSEY SHORE 2: REUNION-10/28/2010 | JERSEY SHORE 2: REUNION | MTV | …T… | 10:00 PM | 60 | 1.8 | 5 | 2422 | |||
| 8 | PAWN STARS-10/25/2010 | GONE WITH THE SCHWINN | HIST | M…… | 10:00 PM | 30 | 1.8 | 5 | 2376 | |||
| 9 | NBA REGULAR SEASON L-10/29/2010 | MAGIC/HEAT | ESPN | ….F.. | 7:57 PM | 171 | 1.7 | 6 | 2217 | |||
| 10 | WWE ENTERTAINMENT-10/25/2010 | WWE RAW | USA | M…… | 9:00 PM | 60 | 1.6 | 4 | 2162 | |||