Top Cable Programs (18-49) – Week of 05/25/09
By | June 3, 2009
Only the highly-publicized marriage woes surrounding TLC’s “Jon & Kaye Plus 8” could trump basketball among 18-49 viewership (Live+SD) from May 25-31, as the show averaged 6.09mln in the demo to lead cable. 6 NBA playoff tilts followed, including 3 on TNT that averaged 5.28mln and 3 on ESPN that averaged 5.10mln. Completing the top 10 were MTV’s “’09 MTV Movie Awards” (3.67mln) and a pair of post-game NBA blocks on TNT that averaged 2.60mln.
(Data provided by Nielsen)
| 05/25/2009-05/31/2009 | ||||||||||||
| TOTAL-05/25/2009 | ||||||||||||
| RANK | TELECASTS | EPISODE TITLE | ORIG | DAY(S) | S TIME | R DUR | P18-49 | P18-49 | P18-49 | |||
| Live+SD US AA% | Live+SD US SHR | Live+SD AA(000) | ||||||||||
| 1 | JON & KATE PLUS 8-05/25/2009 | TLC | M…… | 9:00 PM | 73 | 4.6 | 12 | 6090 | ||||
| 2 | NBA PLAYOFFS-05/26/2009 | CAVALIERS/MAGIC | TNT | .T….. | 8:36 PM | 196 | 4.4 | 13 | 5868 | |||
| 3 | NBA PLAYOFFS-CONF FNLS L-05/25/2009 | LAKERS/NUGGETS | ESPN | M…… | 8:56 PM | 190 | 4.2 | 12 | 5497 | |||
| 4 | NBA PLAYOFFS-05/28/2009 | MAGIC/CAVALIERS | TNT | …T… | 8:34 PM | 184 | 4.2 | 13 | 5496 | |||
| 5 | NBA PLAYOFFS-CONF FNLS L-05/27/2009 | LAKERS/NUGGETS | ESPN | ..W…. | 8:56 PM | 174 | 4 | 12 | 5268 | |||
| 6 | NBA PLAYOFFS-CONF FNLS L-05/29/2009 | LAKERS/NUGGETS | ESPN | ….F.. | 8:56 PM | 164 | 3.4 | 12 | 4541 | |||
| 7 | NBA PLAYOFFS-05/30/2009 | CAVALIERS/MAGIC | TNT | …..S. | 8:35 PM | 158 | 3.4 | 12 | 4471 | |||
| 8 | 2009 MTV MOVIE AWARDS-05/31/2009 | MTV | ……S | 9:00 PM | 120 | 2.8 | 8 | 3673 | ||||
| 9 | INSIDE THE NBA PLAYOFFS-05/26/2009 | TNT | .T….. | 11:52 PM | 44 | 2 | 8 | 2619 | ||||
| 10 | INSIDE THE NBA PLAYOFFS-05/28/2009 | TNT | …T… | 11:38 PM | 43 | 2 | 7 | 2579 | ||||