Top Cable Programs (18-49) – Week of 04/20/09
By | May 1, 2009
18-49s (Live+SD) chose ESPN’s NFL Draft coverage as their 1st choice on cable during the week of Apr 20-26, as an avg of 2.99mln in the demo tuned in for the net’s 5 coverage hours on Sat. The season finale of VH1’s “For the Love of Ray J” (2.86mln) took 2nd, and was followed in 3rd and 5th by 2 hours of WWE content on USA that averaged 2.58mln, and Discovery Channel’s “Deadliest Catch” (2.59mln) in 4th. Spots 5-10 were dominated by 4 NBA playoff games on TNT that averaged 2.16mln, with ESPN’s “MLB Sunday Night” (2.19mln) notching 7th.
(Data compiled by Nielsen)
| 04/20/2009-04/26/2009 | ||||||||||||
| TOTAL-04/20/2009 | ||||||||||||
| RANK | TELECASTS | EPISODE TITLE | ORIG | DAY(S) | S TIME | R DUR | P18-49 | P18-49 | P18-49 | |||
| Live+SD US AA% | Live+SD US SHR | Live+SD AA(000) | ||||||||||
| 1 | NFL DRAFT L-04/25/2009 | 2009 NFL DRAFT | ESPN | …..S. | 4:00 PM | 300 | 2.3 | 11 | 2994 | |||
| 2 | FOR THE LOVE OF RAY J-04/20/2009 | 111 (SEASON FINALE) | VH1 | M…… | 10:00 PM | 90 | 2.2 | 6 | 2864 | |||
| 3 | WWE ENTERTAINMENT-04/20/2009 | WWE RAW | USA | M…… | 10:00 PM | 67 | 2.1 | 6 | 2712 | |||
| 4 | DEADLIEST CATCH-04/21/2009 | RED SKIES IN THE MORNING | DISC | .T….. | 9:00 PM | 61 | 2 | 5 | 2585 | |||
| 5 | WWE ENTERTAINMENT-04/20/2009 | WWE RAW | USA | M…… | 9:00 PM | 60 | 1.9 | 5 | 2448 | |||
| 6 | NBA PLAYOFFS-04/23/2009 | LAKERS/JAZZ | TNT | …T… | 10:42 PM | 167 | 1.8 | 6 | 2314 | |||
| 7 | MLB SUNDAY NIGHT L-04/26/2009 | YANKEES/RED SOX | ESPN | ……S | 8:00 PM | 202 | 1.7 | 5 | 2190 | |||
| 8 | NBA PLAYOFFS-04/21/2009 | JAZZ/LAKERS | TNT | .T….. | 10:42 PM | 166 | 1.6 | 6 | 2123 | |||
| 9 | NBA PLAYOFFS-04/21/2009 | PISTONS/CAVALIERS | TNT | .T….. | 8:07 PM | 155 | 1.6 | 4 | 2107 | |||
| 10 | NBA PLAYOFFS-04/20/2009 | BULLS/CELTICS | TNT | M…… | 7:07 PM | 166 | 1.6 | 5 | 2106 | |||
