Miller oversees all social media accounts for Hallmark Channel, Hallmark Movies & Mysteries, and the newest linear channel, Hallmark Drama. She has taken the lead at live tapings of key specials, including Kitten Bowl, Meow Madness and Kitten Summer Games in New York City, through handling several aspects of the events’ social activations. She leads all Facebook Live initiatives for Crown Media tent pole events and launched the network’s Snapchat channel in July of last year. Moreover, Instagram growth for both official channels continues to grow organically thanks to Miller’s efforts. “The entertainment industry is so unique,” she says. “No matter where you are in this industry, you must always be on your toes and ready for constant change. It’s a wild and crazy ride that makes life at work a very special experience.”
What attracted you to this industry?
The entertainment industry is so unique. No matter where you are in this industry, you must always be on your toes and ready for constant change. It’s a wild and crazy ride that makes life at work a very special experience.
Best piece of professional advice you’ve received?
The best piece of professional advice I have ever received is to be extremely passionate about all that you do and to always be solution oriented when attacking any challenge.
Favorite trending hashtag?
#TBT…I LOVE posting and seeing old pictures from my friends and family.
What product or service can you not live without?