Marcus Lemonis

It is difficult to get a handle on Marcus Lemonis. Unlike other “man-you-should-respect” style hosts, he doesn’t bully the small business he is assessing. His demeanor is actually friendly and almost passive aggressive. Yet when the evaluation period is complete and his business mind emerges, it’s all about how a good idea can become a profit, and his easygoing disposition becomes a dogged determinism to reveal to failing businesses just why they’re not succeeding.

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