We’ve had our eye on this former Comcaster for years. At Blue Ridge, Joe Lorah has built a reputation as a marketing maven. He strikes when the iron is hot, using the recent rollout of the TiVo Experience 4 upgrade to highlight voice- controlled remotes and hyper-personalized viewing recommendations. Lorah is willing to share best practices as well, serving as vice chair for the Broadband Cable Association of Pennsylvania.
