Responding to their viewer’s desires to have even more Hallmark movies and shows at their fingertips, Hallmark recreated and rebranded its existing app to the Hallmark Movies Now app. The relaunch included an impressive 800 to 1000 hours of content, drawing from the always popular library of movies, series and specials, all with signature Hallmark flair for romance, drama, and family fun. The new app’s amenities include unlimited streaming, regular content updates, advanced search functionality, and the ability to stream on up to 5 devices per single account. Add to that a new design utilizing key art for every program and an exhaustively hand-picked catalog of movies, and you end up with lots of delighted consumers who can now watch their favorite Hallmark programing completely commercial free.