With a whopping 37 new original holiday premieres to account for, the Hallmark Movie Checklist was a supremely useful tool to deliver to the hands of their dedicated viewership. More than a mere set of listings, the app allowed users to watch promos, set reminders, share content, and even keep track of which movies and shows they had watched. Hallmark fans flipped for the app and used it voraciously during the season.

Honored For:

  • The FAXIES 2019
    • Interactive Brand Content
      #3 Honoree
    • New Product or Launch
      #1 Honoree