Since joining the Bravo Production group two years ago, Mann continues to offer strategic ideas on how best to capitalize on the rise of streaming and social platforms. For instance, this past summer she conceived of a way to sample Bravo’s new and returning shows on social media with sneak peeks and media targeting, and in doing so drove more than 2.7 million social video views. She also spearheaded a social event for “Watch What Happens Live” with host Andy Cohen and many celebs with the goal of broadening the show’s appeal. Meanwhile, she continues to support the rebrand of Oxygen as a true crime network, notably by creating an innovative social activation around the series “The Jury Speaks.” “I love how social media is constantly changing and how, in our industry, we have the ability to adapt to new platforms and functionalities in real time.”
What attracted you to this industry?
I love how social media is constantly changing and how, in our industry, we have the ability to adapt to new platforms and functionalities in real time.
What is your favorite app these days?
I use the New York Times crossword puzzle app every day on the subway—it somehow makes me feel more productive to do a crossword puzzle on my morning commute.
What product or service can you not live without?
I can’t live without Unroll.me. It’s a service you sign up for where you can take a look at every email list you’re currently subscribed to and choose which of those emails you want to continue to go straight to your inbox, which ones you want to instantly unsubscribe from, and which ones you want aggregated and sent to you in one daily “rollup.”
