Years in Cable: 20+
From ratings to sports to ad sales, Turner’s had a big year. Breland closed a record number of multi-platform negotiations and oversaw Turner Classic Movies’ launch of Film-Struck, Turner’s first domestic direct-to-consumer product that’s bringing new monetization opportunities. Daniels turned it up in the sports department, defining the division through its association with premium sports content—witness this year’s March Madness—as well as brands and events. He also led the formation of new digital brand ELeague. Speciale completely restructured the Turner sales division last December, developing a portfolio-strong team dedicated to each holding company. She also launched new data and content ad solutions team Turner Ignite, and helped oversee huge strides in bettering the consumer experience by reducing commercial time on truTV and TNT by 50 percent.
