Camilla Formica

Beyond her work at Syndeo—where she helped develop Syndeo CX Collaborative’s new operating model—and as President of WICT’s Rocky Mountain Chapter, Formica is a devoted coach and mentor who has helped numerous women (and men) advance in the industry. A nurturer and cancer survivor who uses her own life experiences to empathize and connect with others, Formica volunteers with the Susan G. Komen grant committee and is an ambassador for the Ford Warriors in Pink program.

“Each woman’s journey is so uniquely riddled with personal landmines. I do believe that in general women have been told that to be successful they need to emulate their male counterparts. Adopting male leadership styles over embracing authentic female traits hurts female leaders by forcing them into roles that don’t align with their natural strengths and leadership styles. When women embrace their own leadership traits—such as empathy, collaboration and inclusivity—they often find more success in building strong teams and fostering innovation.”

What female fictional character would excel in this industry and why? Oh, my goodness, I am such a “Pride and Prejudice” nerd, I probably watch it four times a year (maybe more). My mind immediately went to Elizabeth Bennet. Elizabeth’s sharp intellect and ability to think critically would make her an asset in problem-solving and strategic roles. She consistently questions assumptions and doesn’t accept things at face value, which is invaluable in an industry that requires innovation and fresh ideas. Elizabeth is not only intelligent but also emotionally aware, recognizing the nuances of human behavior and relationships. In a collaborative work environment, her ability to read social dynamics and respond with empathy would help her build strong professional relationships and lead with compassion. May I just add she is confident, assertive, self-reliant, and independent. OK, I will stop fangirling now 🙂

Honored For: