With her recent appointment as CMO, Derricks oversees all consumer and trade marketing for El Rey, and partners with the net’s creative and content teams to strengthen audience reach. Her unique perspective comes from a career in entertainment that spans everything from cable to newspapers to strategy consulting. Her favorite female on TV is none other than HBO’s girl on fire—Daenerys Targaryen from “Game of Thrones.” “I don’t have any dragons, but my fire-breathing Rottweiler is a pretty good proxy,” she says.
Who is your favorite current female TV character and why?
Daenerys Targaryen from “Game of Thrones.” In an extraordinarily tough and competitive environment, she’s distinguished herself as a fiercely ambitious but compassionate leader. I don’t have any dragons, but my fire-breathing Rottweiler is a pretty good proxy.
What is one way the industry can continue to evolve in ridding itself of gender discrimination?
In my experience, the most effective remedy is having a significant number of women in positions of authority. When a strong and enlightened woman leader sets the tone for recruiting, retention, and on-the-job performance, individuals may not ever change their thinking, but they will be compelled to change their day-to-day behavior.
Best advice for relieving stress?
Cabernet. My dinner on Friday nights is usually 100% liquid. 😉
