What other entertainment entity in the world can claim the kind of relationship the WWE maintains with its fan base? It doesn’t end when the arena lights go out. With a social media team comprised of 50 editors, designers, producers and photographers, and an overwhelming 250+ social media channels to maintain, the WWE’s social presence is as herculean as some of their entertainers. Combined, they maintain communication with nearly 700 million social media followers.

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YouTube, TikTok Overtake TV Viewing

No wonder so many distributors and programmers are launching vertical video and personality-led podcasts. Creator content on YouTube , TikTok and other social platforms is leading the race for viewers’

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