As BET grows its brand, Free’s duties at the company grow in tandem. She directs the brand, marketing and creative strategy for all the company’s businesses, including networks BET and Centric, across all platforms. Her purview also includes on-air promotions, off-channel and digital marketing, market research and affiliate and trade marketing.

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US Open Coverage Kicks Off From New York

ESPN will carry more than 160 hours of exclusive, live US Open coverage this year. Tennis Channel will serve as another destination for analysis and commentary.

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