As BET grows its brand, Free’s duties at the company grow in tandem. She directs the brand, marketing and creative strategy for all the company’s businesses, including networks BET and Centric, across all platforms. Her purview also includes on-air promotions, off-channel and digital marketing, market research and affiliate and trade marketing.

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State of DEI: NAMIC, AIM Analyze Workforce Representation

At a time when investments in DEI efforts are being questioned, NAMIC is checking in to remind the industry of the tangible change these initiatives are making.

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Cablefax 100 Awards Nominations Open November 13th, 2024.
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