Chillianis oversees management, development and operation at MSG Varsity, a multi-platform network dedicated entirely to high school sports and activities in the NY-NJ-CT area. Even more impressive, she launched it with 24/7 programming, Web and interactive components and regionalized programming feeds in fewer than four months.
Could MSG Varsity Succeed Elsewhere? “MSG Varsity’s success is due in large part to our ability to make deep connections with local communities through each and every high school in our footprint. We are tapping into the passion around high school sports and activities, and these connections can be made in any region.”
Biggest Guilty Pleasure: “Chocolate chip cookie dough, straight from the roll.”