EVP, Marketing & Creative Services
Banks blitzed 2010 with programming and campaigns that reinforced her place as a creative, effective industry leader.
The Most Enjoyable Part of Her Job: “Nailing that new, creative idea. If it is a new copy twist, or concept for a campaign, or a new approach to using the new technology available or an innovative marketing approach, I absolutely feel thrilled and energized.”
One Word to Describe Herself: “Determined”