EVP, Marketing and On-Air Promotion
FX Networks

All FX print and digital advertising falls under the guard of Gibbons. 2011 saw her nab Promax/BDA’s first-ever “marketing team of the year” honor, pushing the network’s total award haul during her tenure to more than 150. Gibbons’ success has cultivated enriching relationships with innovators like Frank Pintauro, former GM of The Red Group. “He knew challenging the status quo was painful and messy,” says Gibbons, “but testing accepted limits presses you forward into the realm of the possible.”

The Daily

Subscribe

T-Mobile Defends Spectrum Portfolio Size

T-Mobile CEO Mike Sievert is fighting back against AT&T and Verizon after the pair raised concerns with the FCC about T-Mobile’s spectrum lease agreement with Columbia Capital . The lease agreement would

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up