It’s hard to measure multiplatform, so this innovation measures viewing through the combination of Nielsen’s existing watermarking technology and the use of metadata mechanisms found in many of today’s HTTP adaptive streaming protocols. It sounds fancy. And it is.

The Daily


REVOLT Expands Distribution on Xfinity

Comcast and REVOLT signed an agreement that will significantly expand the network’s availability to Xfinity customers. The pair said the deal expands the network’s availability to millions more viewers in

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