“Broadband has become the dominant conduit for media consumption. Any technology that increases broadband speed and provides cost-effective broadband access will benefit cable and consumers and mitigate cord cutting,” says Coleman Smith, who is laser-focused on the viewing habits of Freeform’s audience as she guides the network’s programming and strategy decisions. With Coleman Smith at the helm, the network successfully transitioned to its new brand identity and has heralded several strong new series launches while continuing to evolve mainstays like fan favorite “Pretty Little Liars.” The coming year will bring more new long-form content, including scripted drama “Issues,” complemented robustly by social and digital elements.

The technology that will most benefit cable over the next year is…
Broadband has become the dominant conduit for media consumption. Any technology that increases broadband speed and provides cost-effective broadband access will benefit cable and consumers and mitigate cord cutting.

My personal election campaign slogan would be…
Lift As We Climb

Favorite charity organization you work with?
HollyRod Foundation

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Roku, Nielsen Close AVA Transaction

Roku closed on its acquisition of Nielsen ’s advanced video advertising business Friday. The deal includes Nielsen’s video automatic content

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