Since being upped to her current position, Durant has played a key role with ESPN’s eight-year contract extension with the NBA and has managed relationships with Major League Soccer, FIFA and Olympic sport leagues as well. She’ll continue to maximize the value of ESPNU properties across multiple platforms and spearhead signature events for ESPNU such as its Signing Day franchise. With Durant leading the charge, ESPNU’s nationwide distribution increased from 25 million to 74 million, thanks to locking in long-term carriage agreements with top distributors. Regarding shows that exemplify diversity in media, Durant says she’s proud of the work ABC has done, from “Scandal” to “How to Get Away with Murder” to “Black-ish.” “ABC proves that you can create great, award-winning television that reflects the diversity around us,” she says.
What grade do you give the cable industry on diversity and why?
The cable industry continues to make progress, but not fast enough and not universally (across companies, disciplines, executive ranks). I give the industry as a whole a C+. I’m fortunate to work for a company that recognizes diversity (and inclusion) as a business imperative, and we’re much better because of it. It starts at the top.
What television show/s – cable or broadcast – best embrace diversity?
I am very proud of the work that ABC has done – from “Scandal” to “How to Get Away with Murder” to “Black’ish” – ABC proves that you can create great, award-winning television that reflects the diversity around us.
Favorite charity organization you work with?
There are several, but I’m particularly proud of the T. Howard Foundation. As a product of the organization and a board member, I share their dedication to increasing diversity in our industry