Rhonda Holt

VP, Digital Media Technologies & Asset Management
TBS

Why Her? Despite being pulled in several directions, Holt manages to supervise a team that continues to deliver on key events for each of TBS’ business partners. Recent successes include launching the ’11 SI.com Swimsuit Edition.

Everything’’s A Priority: “The most challenging part of my job is juggling priorities across the many digital brands and properties my organization supports. But it’s also the most exciting part of my job,” she says. One of her priorities in ’11 is preparing “to deliver on a compelling TV Everywhere experience for our business partners, and most importantly, our viewers.”

When Will Authentication Be A Success? “Authentication needs to be non-intrusive for content consumers. Success for us means authentication is transparent for consumers.”

Favorite Digital Toy: “My Nook E-reader – it’s so easy to buy books.”

What You Miss About Analog: “My infatuation with my Nook means I don’t browse great bookstores anymore. This was one of my favorite hobbies.”