VP, Digital Advertising and Analytics Systems
Turner Broadcasting System

Johnson oversees digital ad product development, integration, testing, execution and analytics best practices and governance for Turner’s digital properties, enabling execution of ad campaigns and products across platforms. His responsibility spans digital ad delivery and analytics across online and mobile properties for all Turner brands. His leadership of digital ad systems, analytics and messaging systems also helps drive important business decisions that involve TV Everywhere and other multiplatform related initiatives. “Always understand the big picture,” he says. “It is not only important to know how to do something in your job; you must understand why it needs to get done.”

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