Title: VP & GM, Comcast SportsNet Chicago
Years in Cable: 16
Education: BA, Illinois State University
Best Advice in 7 Words or Less: Enjoy the journey.
Bedella brings a forward-thinking, never-say-no approach to his position, which has been infectious to the entire CSN Chicago staff. The team is determined to live up to Bedella’s expectations as they continue to make the “impossible” possible. Last year, Bedella delivered 24/7 programming on the network’s CSN Plus overflow channel, which included special alternative version of its pro game telecasts. A sports enthusiast and avid reader, Bedella enjoys skiing, scuba diving and bicycle riding.
The day we get multiplatform measurement is the day I… hope it is set-top box and mobile device true measurement, and not random survey.
My favorite newfound hobby: Skiing… my family and I learned to ski in 2014, and we are hooked.
If Disney hired me to reboot “Star Wars” I would… add a chapter that explores Han Solo’s early years and how he and Chewbacca became partners.
The technology that will most benefit cable over the next year is… the continued advancements of TV Everywhere. As we expand program offerings, improve the authentication model and customize offerings for viewers, TV Everywhere will continue to change consumer viewing habits.
Favorite vacation spot: It’s a tie between the Colorado Mountains and Cancun, Mexico.
Desert island album: The Eagles’ The Complete Greatest Hits
Favorite TV show as a kid: “M*A*S*H”
My favorite business/motivational book: Drive: The Surprising Truth About What Motivates Us by Daniel Pink