SVP, Strategy & Initiatives
WICT

Despite industry strides there’s nearly 5% fewer women in senior executive positions since 2003, when WICT’s PAR initiative began collecting data, says Das. As such, she’s been a palpable force behind WICT’s push for an industry-wide approach to promoting women that would plan several years ahead. This strategy would “provide development opportunities that would keep the pipeline filled with ready talent,” she argues. On another front Das is encouraged by cable’s recognition that women no longer are a niche market, noting VOD orders of female-targeted content tripled over 18 months.

The Daily

Subscribe
Tuesday–July 8

ESPN Reunites With Big East

The Big East is coming back to ESPN ’s airwaves—or streams, at least. The two signed a six-year digital media rights agreement that’ll see a minimum of 75 women’s basketball and 200 Olympic sports

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Sep 11
2025 Faxies Awards Faxies Nominations Open! Final deadline: 4/4/25
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.