Affiliate and Partnership Marketing | NBCUniversal – 2015 Local Market MVPD NASCAR Activations

For the first season of NASCAR on NBC Sports, NBCU’s content distribution group created fun local market activations like the “Race Track Rumble,” where four people at a time would race NBCSN-branded remote controlled stock cars on a track for a change to win prizes. Then there was the “Prize Wheel Game,” which let fans spin a wheel to win branded ear buds and koozies. And let we forget an actual bumper car ride, in partnership with Time Warner Cable.

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Hulu, Disney+ Combo Goes Live

The Disney+ and Hulu combination went live in the U.S. on Wednesday, making the move to house all Hulu content on the Disney+ app official following a testing period. Hulu content will begin to appear in

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