Daniels ascended to GM in September 2013, and when she says that changing viewer habits push networks “to innovate on how to reach our audience,” she speaks from experience: the first quarter of 2014 earned TLC its best Prime performance in a decade in several demos, including households and women 25-54/18-49. The numbers swelled based on returning favorites such as “The Little Couple” and also from new shows “90 Day Fiancé” and “My Five Wives.”
What’s been the biggest story in cable this year?
The biggest story in cable this year is that the changing viewing habits of the audience have accelerated, and are pushing all of us on the network side to think differently and to innovate on how to reach our audience.
Best trick for maintaining the personal-professional life balance?
Best trick for maintaining personal-professional life balance – there is no trick – the key is to work in a place that understands you have a personal life, and to have a supportive husband/family that understand you have a demanding job.
When not in the office, where are we most likely to find you?
When not in the office, you will likely find me at home with my husband and two boys.