These days, Pickrum manages BET’s financial operations and plays a role in all its operations. That strategic vision dates back to 1999 when he first joined as VP of Business Development for BET. com. There, he was responsible for the development and refinement of the website’s successful business model, driving growth and accelerating revenue. Under Pickrum’s leadership, is now a leading online destination for African American content.

The Daily


DirecTV, DISH Merger Still Possible

AT&T found a way to offload a stake in its US video business, but this likely isn’t the end of the road for DirecTV. A combo with DISH is still possible.

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