Melinda Witmer is Time Warner Cable’s Executive Vice President, Chief Video Officer and Chief Operating Officer, Time Warner Cable Networks.  In this role, she oversees Time Warner Cable’s video and content including linear, on demand and online video distribution operations and all content-related business—including acquisition and distribution arrangements for content across all platforms.  She also has management oversight of the company’s 40 regional and local news, sports, traffic, weather and lifestyle channels, including flagship NY1, as well as regional sports networks featuring the Los Angeles Lakers and the LA Dodgers.

Melinda and her team manage the company’s relationships with programmers and content providers across the entertainment industry—including movie studios, broadcast and cable television networks, and Internet and interactive providers—as  well as sports leagues, teams and conferences.  Her team is also responsible for defining and negotiating rights for TWC TV on all platforms and other digital offerings such as TV Everywhere, VOD and EST, as well as defining and programming the tiers and packages of content offerings. Prior, she served as the company’s Chief Programming Officer from 2007. Previously, she was Senior Vice President of Programming and, before that, Vice President and Chief Counsel of Programming in the company’s Law Department.

Before joining Time Warner Cable, Ms. Witmer served as Vice President and Senior Counsel at the Home Box Office, Inc (HBO), where she worked from 1994 to 2001. Earlier in her career, she was an associate with the law firm of Paul, Hastings, Janofsky & Walker, working in New York and Los Angeles.

Melinda’s many accolades are a testament to her influence in the industry, among them: 2011 USO Woman of the Year; 2009 Wonder Woman (Multichannel News); 2010 – 2013 “50 Most Influential People in Sports Business” (SportsBusiness Journal); 2011 “Game Changers: Women in Sports Business” (SportsBusiness Journal); 2012 “Women in the Game” (B&C/Multichannel News); 2010, 2011,2013 and 2014 Most Powerful Women in Cable (CableFAX Magazine); 2012 – 2014 The 100 Cable’s Top Power Players (CableFAX Magazine); 2013 “Women in Entertainment Power 100” (The Hollywood Reporter); and the 2013 Executive Leadership Award from the T. Howard Foundation for her commitment to diversity and inclusion in the industry and throughout her career.

Ms. Witmer is chairperson of the board of iNDemand, the leading provider of on-demand movies and event programming to the cable industry. She is a member of the New York and California Bar Associations, Women in Cable and Television (WICT), and Women in Film and Television. She earned her BS in accounting and finance from the University of Arizona, and her J.D. from the University of Pennsylvania Law School.

Time Warner Cable is among the largest providers of video, high-speed data and voice services in the U.S., connecting 15 million customers to entertainment, information and each other.

The Daily


Industry Kicks off ‘Go Addressable’ Initiative

Distributors and TV brands came together Thursday in support of an industry initiative to accelerate efforts to make it easier for advertisers to incorporate addressable TV into their campaigns.

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