VP, Marketing
C-SPAN

What’s kept this 23-year veteran of C-SPAN busy lately? A full-fledged marketing campaign she designed for this year’s political conventions and coverage of the political cycle, dubbed “C-SPAN Campaign 2012.” Dominguez calls the two weeks leading up to the conventions the net’s “Olympics.” C-SPAN’s convention presence materialized on billboards, taxi tops, airport dioramas, print and web ads – and so much more. Meanwhile, Dominguez names her mom as her greatest mentor. “She instilled in me a great sense of quiet, inner confidence and demonstrated through her daily actions how to organize, manage, and inspire,” she says.

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Old Theatrical Model Never Coming Back?

Theaters have been some of the hardest-hit businesses since the start of the COVID-19 pandemic, and a number of executives across media think some of the temporary changes made over the last year are here to

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