Marlene Sanchez Dooner
For the past year, Dooner has helped develop initiatives and new business opportunities in the Hispanic marketplace across NBCU’s networks and platforms. She also oversees financial planning, strategic initiatives and business development for the company’s Hispanic franchises including Telemundo and mun2. “I’m particularly enthusiastic that NBCUniversal has created a division dedicated to growing Hispanic franchises focused on expanding how we serve Hispanic audiences across all of our networks and platforms,” she says. When looking for a new hire, Dooner seeks out candidates who are dedicated and possess strong business judgment.
What’s the definition of diversity in 2014, and how can the cable industry do better in the area of inclusiveness?
Diversity now means reflecting the cultural values of our customers and audiences in our programming, as well as behind the scenes. We can foster diversity by continuing to build inclusive workforces and cultures so that we learn from and leverage many perspectives.
What’s been your company’s biggest innovation this year?
Across Comcast-NBCUniversal we have a constant focus on driving innovation in each of our businesses, so it’s hard to pick one. But I’m particularly enthusiastic that NBCUniversal has created a division dedicated to growing our Hispanic franchises and focused on expanding how we serve Hispanic audiences across all of NBCUniversal’s networks and platforms.
What qualities do you look for when making a new hire?
Among the qualities I look for when hiring are dedication and a strong business acumen, in addition to flexibility and nimbleness to thrive in a rapidly changing environment.