President
Big Ten Network

Silverman’s Big Ten Network carries 350 live events in HD to 75mln households. The 17-year cable vet argues the line between regional and national networks is artificial. The major hurdle is strategizing “how to best let people know that we’re a national network, not a regional one, with cable and satellite subscribers in all 50 states and Canada and more subscribers outside the region than inside,” he says. “This is something our national advertisers, such as Verizon, State Farm, Sprint, General Mills and Discover, recognize.”

The Daily

Subscribe
Tuesday–June 6

DirecTV Flies with Southwest

DirecTV is partnering with Southwest Airlines to provide in-flight live TV and on-demand content. It’ll

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Aug 18
Most Powerful Women – 2023Deadline: Aug. 11; Final Deadline: Aug. 18
Full Calendar

Jobs

Seeking an INDUSTRY JOB?
VIEW JOBS

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact [email protected] for more information.