President
Big Ten Network

Silverman’s Big Ten Network carries 350 live events in HD to 75mln households. The 17-year cable vet argues the line between regional and national networks is artificial. The major hurdle is strategizing “how to best let people know that we’re a national network, not a regional one, with cable and satellite subscribers in all 50 states and Canada and more subscribers outside the region than inside,” he says. “This is something our national advertisers, such as Verizon, State Farm, Sprint, General Mills and Discover, recognize.”

The Daily

Subscribe

YouTube Dominoes

Commentary by Steve Effros We’ve all at least watched a video of a line of dominoes falling against each other as the entire line collapses. You know what’s going to happen; the only part you don’t know

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact us at marketing@cynopsis.com, for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.